GROWTH INTELLIGENCE PLATFORM

Make your working dollars work harder.

Voltano is an automation platform for CPG marketers that connects to every platform where you spend, normalizes every data point, and automatically optimizes spend allocation and campaign settings to maximize ROI.

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Google

Amazon

Instacart

TikTok

Instagram

Facebook

VCR%

The Core Problem

The Garbage In, Garbage Out Problem.

Every platform reports results on its own terms. Every agency measures success by its own standards. The data AI needs to optimize? It's broken before it starts.

Data availability varies wildly. Critical metrics are often completely missing—like Instacart omitting orders—while platforms like Amazon restrict your historical visibility by cutting off lookback windows at just 60 days.

Identical metric names rarely share the same meaning. A standard action like a "click" or "engagement" has completely different criteria on Platform A than it does on Platform B, forcing you to compare apples to oranges.

Attribution timelines are entirely unaligned across your ad stack. With different channels measuring success over vastly different horizons—ranging from 14 to 30, or even 60 days—your baseline data is fundamentally disjointed.

Architecture

Three layers. One foundation.

Voltano sits above your existing stack—consolidating platform data, normalizing definitions, and optimizing spend across every channel through a single architecture.

01DATA NORMALIZATION

Every platform, one source of truth.

Voltano connects to all your platforms to automatically extract your raw marketing data. The engine then normalizes fragmented data into a single, normalized dataset with a shared campaign blueprint, consistent attribution windows, and the same key-metric definitions.

Shared campaign blueprint
Unified key-metric definitions

Voltano data normalization dashboard screenshot

02CONVERSATIONAL ANALYTICS

Chat with your data. Deploy a decision.

Voltano introduces a natural language interface to analyze your normalized dataset instantly. Ask questions in plain English to uncover hidden performance pockets, break down channel silos, and frame strategic decisions across your entire cross-platform footprint.

Plain-language conversational insights
Holistic budget and performance control

Voltano conversational analytics chat interface screenshot

03AUTOMATED EXECUTION

Approve the reco. Voltano ships it.

Once you approve a recommendation, Voltano handles the heavy lifting across your ad stack. From shifting budgets and tuning keyword bids, to pausing underperforming creative—nothing goes live without your direct sign-off.

Spend, bid, and keyword optimization
Guardrail-enforced automated execution

Voltano automated execution dashboard screenshot

Automation

From raw signal to optimized spend. Automatically.

Data comes in from every platform. Voltano consolidates, normalizes, and optimizes — then reallocates spend to where it performs best. Every day.

Raw Inputs

Instagram
Google
Amazon
TikTok
Instacart

Raw Inputs

Voltano

AI-powered intelligence that transforms fragmented data into optimized spend.

1 Consolidate
Live
2 Normalize
Live
3 Optimize
AI

Optimized Output

Instagram+95% ROI
Google+38% ROAS
Amazon+57% ROAS
TikTok-35% CPE
Instacart-35% CAC

+124% ROAS lift

+150% Marketing ROI

12h+ Saved weekly

Auto Reco Implementation

Real Impact

Real operational impact, at scale.

By replacing fragmented point-solutions with full-loop automation, Voltano handles the heavy lifting for modern CPG brands. Here is the average impact across our active brand footprint.

+124%

Lift in cross-channel ROAS

Instantly shift your budget to the hidden pockets delivering the highest return.

+150%

Increase in engagement value

Capture and maximize true engagement value from your top-of-funnel activations.

12h+

Hours saved per week on reporting

Eliminate manual data extraction and spreadsheet reconciliation across siloed dashboards.

Customers Stories

Trusted by the leaders modernizing growth.

Marketing leaders share how centralizing decision-making and moving execution to autopilot streamlined their daily operations and scale spend efficiency.

Voltano gave us a sharper read on where each dollar was working hardest, and we leaned in there. Our returns climbed without growing the budget.

Asim DardaniVP E-Commerce & Performance

Honestly, there's not many agencies I have found that can provide the level of data transparency as Voltano. I can access my dashboard in real time and answer the most important questions any time. So valuable!

Maddie HamannCo-Founder & Director of Marketing

The Team

Built by marketers who needed this themselves.

Frustrated by siloed spend and fragmented execution, we searched for a platform to fix it—but nothing existed. So, we assembled a team of campaign-hardened marketers, data scientists, and programmers to build it. Together, we created a system that delivers better data, AI-powered insights and recommendations, and automated execution.

Diego Norris

Founder & CEO

Tobias Blaksley

Tech Lead

Felipe Blaksley

Frontend Engineer

Cristian Rios

Product Designer

Get in touch

Ready to put your optimization on autopilot?

See how Voltano eliminates manual work and streamlines your growth stack. Use the form on the right to share your current setup and estimated annual spend. Our team will review your details and get back to you shortly.

"Voltano gave us a sharper read on where each dollar was working hardest, and we leaned in there. Our returns climbed without growing the budget."

Asim Dardani - VP E-Commerce & Performance